An analyst in an online order company is researching products that online customers spend the most time browsing for on the website but do not buy. The result of the analysis will enable the company to release quick discount notices on the website to encourage customers to buy those products. What relevant data is required to do the research?
- customer order history
- brands of products
- inventory of products
- streaming customer-viewing data
| Explanation & Hint:
The role of time plays an important role in modern data analytics. Businesses rely on real-time data to make quick decisions that will hold the greatest benefits to them. In this case, the customer viewing data can be analyzed against a policy to release discount notices in a timely fashion in order to encourage interested customers to make a purchase. |